МЕЖДУНАРОДНАЯ ОНЛАЙН ШКОЛА
«Бизнес процессы и маркетинг в сфере туризма:
современные примеры из Украины и стран ЕС»
October 07-18, 2021
Ukraine - Croatia - Azerbaijan - Poland - Latvia
National University “Yuri Kondratyuk Poltava Polytechnic” - Ukraine
University "North" - Croatia
Odlar Yurdu University - Republic of Azerbaijan
Bialystok Polytechnic - Republic of Poland
ISMA University - Latvia
International Online School is dedicated to the development of professional qualities and competencies in fields of tourism, marketing, entrepreneurship, business planning, startup activities. Such competencies are relevant in today's business environment, both nationally and internationally. The International Online School provides a unique opportunity to gain new experience and improve skills in these areas, by improving international relations, and by building a basis for close cooperation in the area of higher education. The online school program includes interactive lectures, workshops and discussions.
International Online School is focused on students of specialties: 242 "Tourism", 075 "Marketing", 076 "Entrepreneurship, trade and exchange activities".
The language of communication is English.
THE ONLINE SCHOOL PROGRAM
| October 7 (Thursday) | |
|---|---|
| 12:00 - 15:00 | The official opening of the International Online School Acquaintance of participants with the program and regulations. Free discussion on the school’s topics |
| October 8 (Friday) | |
| 15:00 - 16:20 | Module 1. Modern tourism as a business area: essence and characteristics |
| 16:30 - 17:50 | Teaming (formation of students’ groups), appointment of mentors, acquaintance with individual creative task |
| On individual schedule | Coworking in groups, personal work on the study of educational materials and cases |
| October 9 (Saturday) | |
| 10:00 - 11:20 | Module 2. Innovations in marketing: abilities and implementation for tourism policy |
| 11:30 - 12:50 | Work with mentors on individual creative tasks |
| On individual schedule | Coworking in groups, personal work on the study of educational materials and cases |
| October 11 (Monday) | |
| 15:00 - 16:20 | Module 3. Tourism market infrastructure and marketing mediation |
| 16:30 - 17:50 | Work with mentors on individual creative tasks |
| On individual schedule | Coworking in groups, personal work on the study of educational materials and cases |
| October 12 (Tuesday) | |
| 15:00 - 16:20 | Module 4. Application of business analysis and business planning in tourism |
| 16:30 - 17:50 | Work with mentors on individual creative tasks |
| On individual schedule | Coworking in groups, personal work on the study of educational materials and cases |
| October 13 (Wednesday) | |
| 15:00 - 16:20 | Module 5. Organization and implementation of tourism Startup projects |
| 16:30 - 17:50 | Work with mentors on individual creative tasks |
| On individual schedule | Coworking in groups, personal work on the study of educational materials and cases |
| October 15 (Friday) | |
| 15:00 - 16:20 | Module 6. Marketing policy and communication with the consumer in the tourism business |
| 16:30 - 17:50 | Work with mentors on individual creative tasks |
| On individual schedule | Coworking in groups, personal work on the study of educational materials and cases |
| October 16 (Saturday) | |
| 10:00 - 11:20 | Work with mentors on individual creative tasks |
| On individual schedule | Coworking in groups, personal work on the study of educational materials and cases |
| October 18 (Monday) | |
| 15:00 - 16:20 | Presentation of student group’s projects, joint discussion on the obtained results. |
| 16:30 - 17:00 | Summarizing the work of the International online school |
| 17:00 | Certificate award ceremony |
* Changes are possible in the program